EMC Publications

ABLE BC Buyers' Guide Advertising RatesContact us

Full colorWidthHeight1x4x**Package**
1/8 page3.5"2.25"$455$415$395
Product Showcase1.5"8.5"$575$520$n/a
1/4 Vertical 3.5"4.5"$720$650$615
1/4 Horizontal7.5"2.5"$720$650$615
1/3 Vertical2.35"9.5"$1020$920$875
1/3 Horizontal7.5"3.5"$1020$920$875
1/3 Square4.85"4.5"$1020$920$875
1/2 Vertical3.5"9.5"$1355$1225$1165
1/2 Horizontal7.5"4.5"$1355$1225$1165
2/3 Vertical5"9.5"$1905$1715$1630
2/3 Horizontal7.5"6.5"$1905$1715$1630
Full Page Inside8.5"11"$2515$2265$2150
Inside Cover8.5"11"$2800$2525$2395
Back Cover8.5"11"$3465$3120$2965
Advertising Feature2 Pages$3675

** Price per ad. Each ad is invoiced quarterly.

The Package rates include 4 consecutive ads in The Publican and one ad in ABLE BC's annual Buyers' Guide.


Contact Joyce@emcmarketing.com with all advertising inquiries.

ABLE BC members receive a 10% discount on above rates.

All rates are subject to local tax and are based on receiving completed digital artwork.
Design services are available at an additional charge; please ask for a quote.
Premium positions are subject to a 10% surcharge. Insert rates are available upon request.


ABLE BC Associate Members - Benefit from additional savings when you package 4 ads in The Publican with an ad in the ABLE BC Buyers' Guide. As a bonus you will also receive a complimentary enhanced listing. You have a unique opportunity to position your company as a key supplier to ABLE BC members and the rest of the industry by reaching buyers year-round in the ABLE BC Buyers' Guide. To book an enhanced listing, click here.


Each issue provides an opportunity for one supplier to be profiled in an exclusive 2-page advertising feature. This profile is a great sales tool for your team to show prospective clients.

One of EMC's writers will interview key staff at the company and compile the story. You are given the opportunity to edit the article before it goes to print. EMC's graphic designer will incorporate the company's image into the double-page spread so that it is consistent with your other marketing materials.

The investment for this supplier profile is $3,675 + tax.


Please read carefully

  • All ads must be 300 dpi, including all text and images contained in the ad.
  • Ensure that all fonts are converted to outlines.
  • Digital files must be supplied as a high resolution PDF.
  • Full page ads must include 1/4" bleed; live area is 1/2" from all edges.
  • Files less than 5 MB can be emailed to info@emcmarketing.com
  • For files over 5 MB, please call for instructions to upload the file.


Product Showcase ads require one 300 dpi high resolution image of the individual bottle, the product name, type of product, and country of origin along with a 85-word description, bottle size, LRS price, SKU, phone number, and website.

Download The Publican Media Kit 2019 here.


All ads must be approved. Rates are subject to tax.

"“The Publican and Liquor Retailer provide a great way for us to build awareness of our system and generate leads from new clients in BC and AB.
We’ve been using these magazines for many years as a big part of our marketing campaign targeting the liquor industry.
The response has been exciting for us, as we’ve obtained new customers and our company name is gaining recognition.”
" - Olena Hecht, President, Barnet POS Systems